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Brands
- Żywiec
  Żywiec
  Żywiec beer is made exclusively from three ingredients: barley malt, hops and crystal clear mountain water. The dancing couple featured on the beer label is one of the most valuable trademarks on the Polish market. Żywiec is a patron of the Męskie Granie concert tour and is the best-known Polish beer abroad.
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- Heineken
  Heineken
  Heineken is the HEINEKEN Group’s most valuable global premium beer brand. It has been brewed at the Archduke Brewery in Żywiec since 2001 and at the brewery in Warka since 2008. Heineken is an official sponsor of the UEFA Champions League and a partner of the Open’er Festival, some of the most recognised summer music events in Poland.
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- Desperados
  Desperados
  Desperados is the perfect choice for any party. It is a premium brand for people curious about the world and those who like to stand out, seek unforgettable experiences and break stereotypes. In creating Desperados, we used our courage and rewrote the rules. We dared to brew a beer with agave alcohol to create a unique, refreshing and unique beer. Go Desperados!
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- Warka
  Warka
  Warka is the most beer-centric brand that even has brewing in its name. The word “warka” in the language of brewers means a portion of beer brewed at once and is also the name of a city with brewing traditions dating back to the 15th century. Warka Jasne Pełne is a classically brewed and lagered beer that owes its flavour and aroma to the use of frozen hop cones.
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- Tatra
  Tatra
  The Tatras are due! Tatra beer was born out of the need for freedom and has been associated with Poland’s highest mountains from the very beginning. This beer is perfect for shared moments of respite after a day full of challenges. Tatra owes its deep, beer-like flavour with a distinct hop aroma to its original recipe and high quality ingredients combined with crystal clear water.
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- Namysłów
  Namysłów
  The original, unique taste of Namysłów is greatly influenced by the traditional method of brewing in open vats. Namysłów Pils is made by using bottom-fermenting yeast, which requires lagering at low temperatures. A sparkling hop bouquet is its hallmark. This beer is perfect for starting a beer tasting due to its sessionable, very refreshing character.
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- Special
  Special
  Specjal Jasny Pełny is a regional product from the Elbląg Brewery, brewed from ingredients from local suppliers. With its rich, noble flavour and pronounced bitterness, Special has been prized in northern Poland for years. Its recipe draws on Elbląg brewing traditions dating back to 1872. Crystal clear water, barley malt from selected plantations, special varieties of hops – these are what give the beer its golden colour, pronounced bitterness and distinctive flavour.
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- Królewskie
  Królewskie
  Królewskie is one of the strongest regional brands in Poland and also the most popular beer in Warsaw. This is a unique beer that combines Warsaw character with a royal full-bodied taste. The Królewskie brand has been a sponsor of the Legia Warsaw football club for 20 years, which is probably the longest partnership in Polish sport.
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- Brackie
  Brackie
  Brackie Žateckie Pils is a unique beer whose recipe combines Polish malt with Czech Žateckie hops. Its recipe was created jointly by brewers from Poland and the Czech Republic. Brackie Pils combines the deep, essential flavour of Polish beers and the aromatics of Pilsner Czech beers, as well as Polish craftsmanship and long-standing tradition with a touch of Czech lightness.
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- Leżajsk
  Leżajsk
  A light and refreshing beer with a characteristic bitterness. A classic of the genre performed by the best brewers. Perfectly selected ingredients and crystal clear water are what make Leżajsk Pełne such a refreshing and perfectly balanced flavour.
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- EB
  EB
  This is a legendary brand that in the 1990s was one of the most popular beers in the country. It brought a breath of fresh air to our grey reality. It was a symbol of the carefree and optimistic nineties. EB has a unique refreshing taste, golden colour and pleasant bitterness.
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- Zlatý Bažant
  Zlatý Bažant
  Golden Pheasant is a Slovak Pilsner-type beer made of 100% malt from local barley from the sunny Hurbanovo region. A delicate hop aroma, moderate bitterness and barley sweetness create a real harmony of taste. The beer is perfectly carbonated, with a shiny golden colour and a generous, persistent head.
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- Buy online
  Buy online
  List of shops and apps through which you can buy our products online. For selected shops, the range of brands may be limited. Delivery options with delivery may also be subject to restrictions. Remember that the purchase of alcohol is only allowed for people over 18 years of age.
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About us
- Portfolio
  Portfolio
  We are continuing a brewing tradition of more than 160 years. Żywiec, Heineken, Desperados, Warka, Tatra and many more – our range of some of the most popular and strongest brands in Poland that build communities and develop culture.
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- Breweries
  Breweries
  We brew beer at four breweries. Brewing traditions in the regions where they are located date back to the 14th century. In our breweries, history meets modernity, we combine traditional brewing methods with modern technologies – in order to offer beers of the highest quality.
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- Let’s meet
  Let’s meet
  For years, we have been involved in significant events such as Żywiec Męskie Granie, Open’er Festival, Audioriver, Intel Extreme Masters, UEFA Champions League or Formula 1. We are actively involved in music culture and sport, while promoting responsible alcohol consumption, especially in the context of driving.
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- Strategy
  Strategy
  We are part of the global HEINEKEN Group. We are developing our business in line with the EverGreen 2025 strategy. This is a bold strategy to ensure excellent and sustainable growth and the next evolution of our business.
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- Team
  Team
  Our company is driven by beer and a community of employees who are truly passionate about brewing. There is a team of talented people behind our business. We invite you to get to know our management team.
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- History
  History
  The history of brewing in the Żywiec region dates back 700 years, and the Żywiec brewery itself was established in 1864 and continues to brew beer uninterrupted to this day. We care about cultivating the brewing heritage and our Żywiec Brewery Museum is one of the most modern and most visited places of its kind in Poland.
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- Sustainable development
  Sustainable development
  Our success is only possible if we develop our employees and communities and create the conditions to stop climate change. New challenges in these areas have led us to adopt a new ambition in our sustainability strategy “Brewing a Better World” and set out the new goals we want to achieve by 2030.
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- HEINEKEN Group
  HEINEKEN Group
  We are part of the most international beer producer in the world – the Heineken Group. We want to create the future of beer and beyond to win in the eyes of consumers. Beer has connected people for thousands of years, and since 1864 Heineken has been making every effort to put a smile on consumers’ faces, constantly adapting to new conditions.
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Career
- Benefits
  Benefits
  Working at Grupa Żywiec means enjoying numerous benefits. Subsidised sports activities, private medical care, life insurance, team-building meetings, a pension scheme and no dress code are just a few. We also offer additional social benefits, support in subsidising travel services, cinema and theatre tickets and leisure activities.
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- Locations
  Locations
  We operate nationwide, with our offices and breweries located in 6 towns and cities. Elbląg, Namysłów, Warka and Żywiec are the cities where we brew our beers. The main office is located in Warsaw and the Business Customer Service Office in Katowice.
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- Health and Safety
  Health and Safety
  Nothing is more important to us than the safety of our employees. That is why every year we organise a special safety day – SHE Day – where we train on health and safety principles and how to respond to emergencies both at work and in private life.
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- Job offers
  Job offers
  Check out the current offers and join the world of the Heineken Group. Our local business independence means that you can actively participate in brand creation and implement your own ideas, regardless of the department in which you work. If you value flexibility, courage and a willingness to move fast and want to be part of our team, join us and be part of the Ż!
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- Meet us
  Meet us
  Working in a brewing company is a really fast pace, constant learning and the ability to adapt to ever-changing market conditions. Do you feel like you would fit into our beer world? See how we work on a daily basis!
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Contact
- For consumers
  For consumers
  If you have questions about our products, promotions or are looking for information – write or call us!
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- For business partners
  For business partners
  Would you like to enter into a business partnership with us or are you already working with us? Benefit from the support of our business partners.
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- Media
  Media
  Our press office and spokeswoman answer questions from the media.
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- Downloads
  Downloads
  Here you will find up-to-date statements, regulations and codes as well as information on packaging marketing standards.
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en

Żywiec Jasne Pełne

Light beer, pasteurised,
alcohol 5.5% vol.

Żywiec Jasne Pełne is a beer with a unique taste. We are uncompromising when it comes to beer, which is why Żywiec is made from only three ingredients: barley malt, hops and water. The brand’s icon, the so-called dancing couple, is one of the most recognisable and at the same time the most valuable trademarks on the Polish market; it is also the best known Polish beer abroad. The dancing couple refers to the pre-war tradition of placing folklore elements on Polish trademarks and in advertisements for the Archduke Brewery in Żywiec. Żywiec has been a patron of culture for years. It sponsors a number of artistic endeavours, including one of the most popular and recognised music events in Poland – the Męskie Granie concert tour.

RETURNABLE BOTTLE

LAGER

Types of packaging

Bottle
330 ml

Bottle
330 ml x 6

Bottle
500 ml

RETURNABLE

Can
500 ml

Can
500 ml x 4

Can
500 ml x 6

KEG

More about the Żywiec brand

Żywiec Męskie Granie